
Motion Graphics
SXSW Event Promo
Promo animation for SXSW. The purpose of this assignment is to practice the procedure and process of creating a motion graphics project, which includes concept development, creation of style frames, production, and post-production.
Professor - Mingho
Design - Emily Pan

Event Overview
South by Southwest® (SXSW®), founded in 1987 in Austin, Texas, is best best known for its conference & festivals celebrate the convergence of the interactive, film, and music industries. The event, an essential destination for global professionals, features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.


Design Concept
Journey of Discovery - It's an experience where you constantly exposed to new ideas, concepts, technologies, materials, and people. Using visual metaphors to take viewers on a journey of three categories of events.




Design Concept
Evokes the feelings of curiosity, excitement, and awe through themed scenes.



